Via Europa is a huge factory outlet shopping centre in Florence. The shops offer discounts of sometimes up to fifty percent. You'll find lots of well known and sometimes expensive labels like Armani, Gucci, La Perla, Valentino and Yves St Laurent here. The shopping centre is constantly adding new labels to what's already on offer. There's also a great cafe/restaurant in the centre, where visitors can take time out to relax from a busy day's shopping!

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